01Start here
System audit
I go through your website, client journey, and backend, and show you exactly where time, leads, and revenue leak out. You get a clear picture and a plan, not a guess.
Full reviewLeak mapFix plan
Where your system leaks
Your business works. The system behind it is costing you.
I help founders and service businesses fix the website, client flow, and backend that quietly lose them leads, time, and revenue.
Direct with me, start to finish · For businesses already running
What I fix
From scattered and manual to one clean system.
Each line below is somewhere a business quietly loses time, leads, or revenue. I find them and fix them.
Your system, cleaned upLIVE
Lead intake
Forms dump into an inbox
Captured, routed, tagged on arrival
Speed-to-lead
Replies in hours, if at all
Auto-acknowledged in minutes
Follow-up
Runs on memory
Sequenced until they reply or close
CRM
Half-empty, untrusted
One source of truth, always current
Reporting
Guesswork
Live view of pipeline and throughput
Founder load
Everything routes through you
You handle the exceptions only
Services
Where the work usually lands.
I don't sell packages. I look at what you have, find what's costing you, and fix it.
02
Website & conversion paths
A clearer site that moves the right people toward booking or buying. Built around how your business actually converts, not just how it looks.
StructureCopyConversion
03
Client journey & intake
I tighten the path from first contact to paying client. Intake, booking, and onboarding that feel simple and stop losing people in the gaps.
IntakeBookingOnboarding
04
Automation & follow-up
The repeat work that eats your week gets handed to a system. Follow-up that runs on its own, so leads stop slipping and nothing waits on you.
Follow-upWorkflowsn8n / APIs
05
Backend cleanup
CRM, tools, and internal workflows pulled into one setup you can trust. Less manual work, fewer mistakes, one source of truth.
CRMToolsData
06
Ongoing support
After the rebuild, I stay on to tune, fix, and improve as the business grows. You're not handed a system and left to figure it out.
MaintenanceIterationRetainer
How it works
From audit to a system that runs clean.
No guesswork. You see the plan, approve it, then I build.
01
Audit
I go through your site, funnel, booking, CRM, and backend, and find where the friction and the leaks are.
02
Plan
You get a clear breakdown of what's working, what's costing you, and what to fix first. A direct plan, not vague advice.
03
Rebuild
I improve or rebuild the parts that need it: site, client flow, intake, automation, backend.
04
Support
Once it runs clean, I stay on to maintain and improve it as you grow.
What it's costing you · live estimate
Put a number on the leak.
A rough estimate from your own numbers. Most owners under-count it.
Your numbers
€
%
hrs
hrs
Estimated annual leak€220,812≈ €18,401 / month
€15,803
Lost revenue / mo
65h
Wasted hours / mo
63
Leads gone cold
Most of this is recoverable. Faster follow-up and automated handling win back around 13 deals a month and free up 65 hours.
Estimate based on your lead flow, response time, and manual workload. Real numbers come from the audit.
Outcomes
What changes after the work.
The point isn't a prettier site. It's a business that runs cleaner and keeps more of what it earns.
Follow-up that doesn't slip
Leads stop going cold. Follow-up runs whether you remember it or not.
Less manual admin
Less of your week goes to chasing, copying, and cleanup.
A shorter path to client
The route from first visit to paying client gets clearer and quicker.
More from what you have
You convert more of the traffic and leads already coming in.
A backend you trust
One clean system instead of scattered tools and half-filled sheets.
Off your plate
The business runs without routing every small thing through you.
Recent work
Live buildMatted London: scattered tools, one clean system.
Booking by DMs and memory
Structured intake + booking
Leads lost in the inbox
Every enquiry captured & routed
Site that undersold the work
A presence that closes
97%
Hair-save rate
Est. 2020
London studio
0
Templates used
Vitalii Prisacari · Founder, Matted London
About
You work with me, directly.
I'm not an agency, and you won't get handed to a junior. From the first audit to the final fix, you work with me.
My focus is the system behind the business, not just the front end. I look at your site the same way I look at your CRM, your booking, and your follow-up: one connected system that either supports revenue or quietly loses it.
I take on a limited number of projects so each one gets real attention. If we work together, I'm in the detail with you.
Andrei Costașco · Founder, ORD StudioA fit if
- You already have an offer, an audience, or client flow.
- Your business works, but the backend or client journey is messy, manual, or leaking revenue.
- You want structure and results, not just a new coat of paint.
Not a fit if
- You don't have an offer yet.
- You only want the cheapest website you can find.
- You want design with no business logic behind it.
FAQ
Questions founders ask before we start.
Short answers to help you tell, quickly, whether this is the right fit.
What exactly do you do?+
I improve the system behind your business: your website, client journey, booking, intake, follow-up, automation, and backend. I find where you're losing time, leads, or revenue, and I fix it.
Do you only build websites?+
No. The website is one part. Most of the value is in the system around it: how leads come in, how they're followed up, how clients are booked and onboarded, and how the backend runs. I work on all of it.
Who is this for?+
Founders, creators, and service businesses that already have an offer and some client flow, but the backend or client journey is messy, manual, or leaking revenue.
Do I need to already have a business?+
Yes. This works best when there's already an offer, an audience, or client flow to improve. If nothing is running yet, I'm not the right fit.
Can you work with my existing setup?+
Yes. I start with what you already have. The goal is to improve the system, not throw it out and make you rebuild from zero.
Do you rebuild everything or improve what's there?+
Whatever the situation calls for. Sometimes a few targeted fixes solve it. Sometimes a part needs a full rebuild. The audit decides, not a default package.
Do you help with automation and backend systems?+
Yes. Follow-up, intake, booking, CRM, and internal workflows are core to the work. That's usually where the biggest leaks are.
How do we know what needs fixing?+
We start with an audit. I go through your setup and show you exactly where time, leads, and revenue are being lost, with a clear order of what to fix first.
What happens after the project is done?+
You have a cleaner system that runs with less friction, and documentation so you and your team know how it works. Nothing is a black box.
Do you offer ongoing support?+
Yes. After the rebuild I can stay on to maintain, tune, and improve the system as the business grows.
How involved do I need to be?+
Heavy at the start, light after. I need a clear picture of how your business runs up front. Once that's set, I handle the work and keep you updated.
What kind of businesses are the best fit?+
Service businesses, creators, and founders who already make money but feel held back by a messy or manual backend. If your business works and you want it to run cleaner and convert better, that's the fit.
A few projects at a time
Let's fix the system behind your business.
Send me a message about what you have and where it's stuck. If it's a fit, we'll talk about what to fix first.
Direct with me · No pitch · For existing businesses