Landing pages questions, answered
How long a page should be, what belongs above the fold, and how many you need. 10 answers, written before anyone is asked to sign anything.
Landing pages
How much does a landing page cost?
It depends on scope. A single focused page costs less than a full site, and you get a flat quote once I have seen your goal, your content, and the action you want visitors to take.
What actually makes a landing page convert?
One clear offer and one main action, with nothing else competing for attention. The message stays tight, objections get answered in the order people think of them, and anything pulling them away from the button gets cut.
How long does it take to build a landing page?
Usually one to two weeks. Have your copy and brand assets ready on day one and it moves faster. If the messaging is being written with you, plan for the back end of that range.
Do I need a landing page or a full website?
It depends on what you are selling. A landing page is the right call for one campaign, product, or ad. A full site earns its place when buyers want to browse your services, read about you, and weigh options before reaching out.
Can you redesign a landing page that is not getting leads?
Yes. I find where people are dropping off first, then rebuild the headline, structure, and call to action so the page does the one job it exists for.
Will my landing page work on mobile?
Yes. Most landing page traffic comes from phones, so it gets designed for the small screen first, and forms, buttons and load speed get checked across devices.
What is the difference between a landing page and a homepage?
A homepage introduces your whole business. A landing page sells one thing and points everyone toward a single action, with no side doors to wander through.
Do you write the landing page copy too?
Yes. The design and the words cannot really be separated, so the headline, the flow and the proof get shaped together rather than pouring your text into a template.
How do I know if my landing page is actually working?
Watch the conversion rate, not the traffic. Tracking goes on the button and the form so you can see how many visitors take action, then changes get tested against real numbers instead of hunches.
Can you connect the landing page to my CRM or email tool?
Yes. Form submissions go straight into your CRM, email platform, or a tool like Zapier, so every lead lands where your team already works and nothing slips through.
Not the topic you needed? The full FAQ has all 121 answers in one place, or send the question by email and you get an answer rather than a calendar link.
Question not on the list?
Book a free 30 minutes. Bring your site and roughly how many inquiries you get. You leave with the two or three things I would fix first, whether or not we end up working together.
Prefer not to get on a call?Send your URL to contact@ordstudio.cc and you get a written teardown back within 48 hours. No call, no pitch.